I recently returned from the Green Earth Expo in Orlando. I went out there to speak and moderate and I have to say I was impressed by the quality of the show. There were over 400 exhibitors, all, mostly green or eco-friendly. There were hundreds of seminars and one day was specifically for businesses to come and learn about green subject matter. I had a great discussion with a company introducing hydrogen energy solutions as well as others on everything from green payment processing solutions to Florida’s first ecohome.
Although my trip was quite a whirlwind, I only spent about 2 days there, it was well worth it and I encourage you to attend it or other green expos in your area. They are great resources for other businesses, to educate consumers on environmentally friendly solutions, water conservation, solar energy and so forth. Additionally, they are a great place to exhibit if you are a company wanting to connect with the green and LOHAS consumer. You’ll definitely find them at a show such as this. The more environmentally friendly exhibitors, the more green and LOHAS consumers you will find. If you have read any of my previous blog posts, you’ll know that connecting with green consumers can be challenging. That is why I tell you about all the different ways to do this.
My Homestudy Course is one such way. I am still accepting about a dozen people into my program as a part of a test marketing group. My course teaches you step-by-step how to effectively communicate your value and market to green and LOHAS consumers with ease. I’m testing a new aspect of the program and including free, group, marketing coaching for 5 months, plus two, one-on-one, half-hour consultations. Click here to learn more, www.howconsumertrendsdriveprofits.com
Helping You Understand and Profit from Consumer Health and Green Trends
Colette Chandler
